Route 66 launches exclusive finance protection program
Fri Jan 22, 2010
Author: Lee Litchfield
Source: Route 66 RV Network press release
OVERLAND PARK, Kansas – In response to this uncertain economy and record unemployment, ROUTE 66 introduces the first "finance protection" program in the RV industry.
ROUTE 66 partnered with Walkaway USA, the administrator of the highly successful Hyundai Assurance program. ROUTE 66 Reliance is a simple and straightforward program that gives customers increased confidence to purchase and finance a new or used RV from one of the network’s 100-plus nationwide locations.
Every unit purchased with ROUTE 66 Reliance, includes an extra measure of security should the unexpected occur.
“If our customer loses their employment up to a full year after their purchase, they simply return the unit to their ROUTE 66 dealer’, explained Rob Merrill, partner in the ROUTE 66 RV Network. "At the time of purchase, the customer can choose to upgrade to protection lasting for the life of the loan up to 84 months and even add a payment relief option. And when a customer takes advantage of the ROUTE 66 Reliance return program, they’ll suffer no negative impact to their credit rating.
“So much of what ROUTE 66 is about is adding confidence and security for our customers. It’s behind our promise, ‘wherever the road takes you, they can count on us,'" Merrill added. "ROUTE 66 Reliance is just another level of security in these uncertain times."
Paul Budvitis, president of Dallas-based Walkaway, USA, said he was pleased to partner with ROUTE 66. “When we thought to bring our vehicle finance protection products to the RV market, ROUTE 66 was the obvious partner for this exclusive relationship," Budvitis explained. "We knew their reputation for excellence. The whole ROUTE 66 mission is to provide the best value to RV consumers. I’ve personally met many of the ROUTE 66 dealers, I’ve visited their stores. The ROUTE 66 promise is more than a marketing slogan, it’s the way they do business.”
ROUTE 66 Reliance will launch at RV shows across the United States as early as next week. For more information, contact Merrill at 913.317.6678 or e-mail rmerrill@route66rv.com.
Lee's RV is proud to be a charter member of the Route 66 RV Network. The Route 66 RV Network is comprised of over 150 locations across America.
